What Percentage of Americans Use OnlyFans?

About 4% of American adults, roughly 1 in 25, said they currently subscribe to OnlyFans in the latest published survey, run by CivicScience in 2022. Another 2% said they were creators.

Americans matter far more to OnlyFans’ money than those shares suggest: the US brought in $965.4 million, or 62.2% of the company’s revenue, in FY2025.

In this article, we’ll break down what is known about American OnlyFans users, where US fans show up in traffic and search data, and which viral numbers don’t hold up.

Key OnlyFans American Statistics

  • 4% of US adults said they currently subscribe to OnlyFans, and 2% said they were creators (CivicScience, 2022).
  • The US generated $965.4 million, or 62.2%, of OnlyFans revenue in FY2025.
  • American fans spent an estimated $4.9 billion on OnlyFans in FY2025, based on company filings.
  • The US accounted for 42.78% of visits to onlyfans.com in Similarweb’s September 2026 estimates.
  • The US makes up 32.1% of OnlyGuider’s audience, more than Germany, Spain, the UK, France and Canada combined.
  • The viral claim that 10% of American women aged 18–24 are on OnlyFans would require about 1.53 million creators, or 61% of all active creator accounts worldwide.

What Percentage Of Americans Are On OnlyFans?

There is no official count. OnlyFans doesn’t publish users or creators by country, so every “percentage of Americans” figure comes from a survey or an estimate.

The latest published survey is from CivicScience, released in March 2022. It found that 4% of US adults currently subscribed to OnlyFans and 2% were creators, while just under half had heard of the platform.

Progress bar: 4% of US adults said they currently subscribe to OnlyFans in a 2022 CivicScience survey

Here’s a breakdown of the CivicScience results:

Answer (US Adults, 2022)Share
Have heard of OnlyFansJust under half
Currently subscribe4%
Plan to subscribe4%
Currently create content2%
Plan to create content4%

Source: CivicScience (survey of US adults, published March 30, 2022)

Treat these as the latest available figures (2022), not a current count. OnlyFans’ fan accounts have grown from 238.8 million in FY2022 to 437.1 million in FY2025, so the US share today could be higher.

Self-reported answers on a sensitive topic also tend to undercount. Some people won’t admit to a subscription even in an anonymous poll.

A subscription doesn’t always mean paying, either. According to OnlyGuider data, 47.7% of creators offer a free subscription, and fans can find them in the list of free OnlyFans accounts.

How Much Do Americans Spend On OnlyFans?

The US generated $965.4 million in revenue for OnlyFans in FY2025 (the year to November 30, 2025), 62.2% of the company total, according to Fenix International’s annual report.

Revenue is mostly OnlyFans’ 20% cut. Scaling US revenue by the company’s overall take rate (19.8%) implies that American fans paid about $4.9 billion in FY2025 (our estimate).

Donut chart: the US generated 62.2% of OnlyFans revenue in FY2025

Here’s a breakdown of OnlyFans revenue by region:

RegionRevenue FY2025 ($ Million)Share
United States965.462.2%
UK and Europe346.822.3%
Rest of the world241.115.5%
Total1,553.3100%

Source: Fenix International annual report, FY2025

The US share is slowly shrinking as other markets grow. It was 69.6% of revenue in FY2021, then 67.2%, 66.1%, 64.3% and 62.2% (our calculations).

US revenue itself still rose 48.8% between FY2021 and FY2025, and 6.2% in the last year.

Bar chart of OnlyFans revenue from the US, FY2021 to FY2025: rising from $648.6 million to $965.4 million

Source: Fenix International annual reports

Where Do OnlyFans Fans Come From?

The US accounted for 42.78% of visits to onlyfans.com in September 2026, according to Similarweb. That’s nearly 8 times the next country, the UK (5.41%).

Visits aren’t people or payments, though. The US share of revenue (62.2%) is about 1.5 times its share of traffic, which suggests American visitors spend more on average.

Here are the top countries by share of onlyfans.com traffic:

CountryShare Of onlyfans.com Traffic (Sep 2026)
United States42.78%
United Kingdom5.41%
Germany5.32%
Canada5.27%
Spain2.96%

Source: Similarweb estimates, September 2026

Similarweb also estimates that 80.1% of visitors to onlyfans.com are men. That fits the picture we draw in our breakdown of who subscribes to OnlyFans.

How Many Americans Look For OnlyFans Creators?

Americans make up 32.1% of OnlyGuider’s audience: 3,283,343 of about 10.2 million users between November 2025 and November 2026, according to OnlyGuider’s Google Analytics data.

That’s 4.4 times as many as the next country, Germany. The US audience alone is larger than Germany, Spain, the UK, France and Canada combined (2.60 million).

Horizontal bar chart of OnlyGuider's audience by country, November 2025 to November 2026: the US leads with 3.28 million users, ahead of Germany with 0.75 million

Here’s a breakdown of OnlyGuider’s audience by country:

CountryUsersShare Of Audience
United States3,283,34332.1%
Germany752,8287.3%
Spain622,8326.1%
United Kingdom426,8404.2%
France417,2274.1%
Canada380,5243.7%
Italy370,6333.6%
India304,9783.0%
Mexico260,1102.5%
Netherlands188,3441.8%

Source: OnlyGuider (Google Analytics), November 3, 2025 – November 3, 2026

These are people searching for creators on OnlyGuider, not OnlyFans’ own users. Still, the order lines up with Similarweb’s view of onlyfans.com: the US first by a wide margin.

What Americans Search For On OnlyFans

US visitors ran 90,225 category searches on OnlyGuider between March and October 2026, 28.5% of the total. Their top search terms were “asian” (3,838) and “milf” (3,836), almost tied.

US searches grew 3.6 times over the period, from 5,144 in March to 18,576 in October.

Here are the top search terms among US visitors:

RankSearch TermSearchesShare Of US Searches
1Asian3,8384.3%
2MILF3,8364.3%
3Big tits3,0733.4%
4Latina2,6773.0%
5Trans2,1912.4%
6Mature2,1582.4%
7Blonde1,8932.1%
8Big ass1,1001.2%
9Goth1,0381.2%
10BBW9351.0%

Source: OnlyGuider site search, March–October 2026 (visitor country by IP)

Bar chart of category searches on OnlyGuider by US visitors per month in 2026, rising from 5,144 in March to 18,576 in October

You can browse OnlyFans creators from the United States on OnlyGuider. Every category above also has its own ranking among the best OnlyFans creators.

Fact-Check: Are 10% Of Young American Women On OnlyFans?

No. There’s no data behind the viral claim that 10% of American women aged 18–24 are on OnlyFans, and the arithmetic doesn’t work.

About 15.3 million women in the US are aged 18–24, according to the US Census Bureau (July 2024 estimate). Ten percent would be about 1.53 million creators from that age group alone.

That’s 61% of the roughly 2.5 million active creator accounts worldwide, according to company filings reported by Tubefilter in August 2026. Yet in OnlyGuider’s data, US-based creators make up only 18.7% of creators whose country is listed.

Here’s how the most-shared claims compare with the data:

ClaimWhere It Comes FromWhat The Data Shows
10% of US women aged 18–24 are on OnlyFansSocial media posts; we found no survey or company sourceWould need 1.53 million creators, 61% of all active creator accounts worldwide
About 2% of US women aged 18–45 are on OnlyFansA November 2023 Washington Examiner opinion piece, an estimate its author called “very, very” roughBuilt on old totals and the guess that creators split like revenue; not a measured figure
More than 94 million Americans use OnlyFansThe same 2023 piece, assuming nearly half of 220 million users were AmericanWould be 21.5% of all 437.1 million fan accounts today, and accounts aren’t people; the 2022 survey found 4% of US adults subscribed
4% of young British women are on OnlyFansA June 2025 magazine commentary that assumed UK creator accounts belong to women aged 18–34Called highly dubious by The Critic

Sources: Washington Examiner, The Critic, Tubefilter, CivicScience

The pattern is the same each time: a global total is multiplied by a share that belongs to something else, usually revenue, then divided by a slice of the population. OnlyFans doesn’t break its accounts down by country, age or gender, so none of these numbers can be checked against company data.

For what is known about women creators, see our analysis of how many women are on OnlyFans.

How We Compiled These Statistics

We reviewed 101 data points from 8 sources. Survey figures come from CivicScience’s 2022 survey of US adults, the latest published survey on OnlyFans use in the US.

Revenue by region comes from Fenix International’s audited annual reports (financial year ends November 30). The $4.9 billion US fan payment figure is our estimate: US revenue divided by the company-wide take rate of 19.8%.

Similarweb figures are modeled traffic estimates for onlyfans.com, and its country split reflects desktop visits. OnlyGuider audience figures come from OnlyGuider’s Google Analytics (November 2025 – November 2026) and describe people looking for creators, not OnlyFans users.

Search figures cover 316,635 category searches on OnlyGuider between March and October 2026, with visitor country detected by IP. Creator shares come from OnlyGuider’s data on 4,808 OnlyFans profiles (country listed for 2,790). The population of women aged 18–24 is the US Census Bureau’s July 2024 estimate. In July 2026, many searches had no detected country, so the US share is a slight undercount.

Key Takeaways

About 4% of American adults said they subscribed to OnlyFans in the latest survey (2022), yet the US delivered 62.2% of OnlyFans’ revenue in FY2025, $965.4 million. American fans spent an estimated $4.9 billion on the platform that year.

The US also leads every traffic measure, from 42.78% of onlyfans.com visits to 32.1% of OnlyGuider’s audience. Viral claims such as “10% of young American women” don’t survive basic arithmetic.

For global numbers on fans, creators and revenue, see our OnlyFans statistics hub.

FAQ

What percentage of Americans are on OnlyFans?

About 4% of US adults said they currently subscribe to OnlyFans and 2% said they were creators, according to a CivicScience survey published in March 2022. That’s the latest available survey. OnlyFans doesn’t publish user counts by country, so there’s no official percentage.

How many Americans use OnlyFans?

Nobody knows exactly. If the 2022 survey share of 4% still held, it would mean roughly 1 in 25 US adults subscribe. Money is clearer: the US generated $965.4 million, or 62.2%, of OnlyFans revenue in FY2025, implying about $4.9 billion in US fan payments.

Are 10% of young American women on OnlyFans?

No. The claim has no traceable source. With about 15.3 million US women aged 18–24, it would require about 1.53 million creators, or 61% of the roughly 2.5 million active creator accounts worldwide. In OnlyGuider’s data, only 18.7% of creators with a listed country are in the US.

Which country uses OnlyFans the most?

The United States. It generated 62.2% of OnlyFans revenue in FY2025 and 42.78% of visits to onlyfans.com in September 2026 (Similarweb). Among people searching for creators on OnlyGuider, the US makes up 32.1% of the audience, 4.4 times as many as Germany in second place.

Author

  • Sam Pierce

    Founder & CEO, OnlyGuider

    Built OnlyGuider from a spreadsheet to the leading search in the category — 1M+ monthly active users on a 24-hour-fresh index that’s become the default way people find OnlyFans creators. Quoted by NY Post, Vice, Yahoo News, FOX 4, CBS, Boston 25, and the Toronto Sun on how the creator economy actually works.

    Why he built it

    Sam was hunting for the right business to build. One chart kept climbing faster than anything else online — OnlyFans. He signed up as a user to understand the demand.
    He hit a wall in the first hour. The biggest creator economy on the internet had no real search, no activity filters, no way to tell who was still posting. Curated lists went stale in a week. The platform had no front door.
    He started building one. Not a directory — a crawler that checked real activity 24/7 and scored every profile automatically. Three pillars: last seen, user behavior, profile freshness. Re-scored every 24 hours. No manual lists, no bought rankings, no opinions.
    That became AlgoRank. That became OnlyGuider. Now it’s the way people search the platform.

    “The platform had millions of creators and basically no way to find the good ones. That was the whole product thesis.”
    — Sam Pierce, Founder & CEO, OnlyGuider

    What he’s published

    OnlyFans Statistics — The Definitive Reference
    The reference dataset on OnlyFans. Index size, activity rates, creator demographics, spending patterns, growth curves — every number anyone needs to talk about the platform, kept current and continuously updated.
    Read the report →

    OnlyFans Wrapped 2025 — Global Spending Analysis
    $7.2B in global creator-economy revenue. Per-capita spend across 100+ markets, emerging geographies, year-over-year trends. The most-cited creator-economy report of 2025 — picked up by NY Post, Yahoo, FOX 4, CBS, Boston 25, and the Toronto Sun.
    Read the report →

    The 2026 U.S. OnlyFans Creator Census
    $1.68 billion in income generated by American creators on the platform. Demographics, geography, earnings distribution — the most complete public profile of the U.S. creator base ever published.
    Read the report →

    U.S. OnlyFans Spending by State & City — 2025
    All 50 states. 167 American cities. Per-capita spend, year-over-year growth, market-by-market breakdowns. The dataset behind the NY Post, FOX 4, CBS, and Boston 25 stories.
    Read the report →

    The World’s Most Searched OnlyFans Categories
    What people actually search for on OnlyFans, ranked. The largest behavioral dataset on platform demand published — niches, body types, demographics, regions — drawn from the millions of monthly searches running through OnlyGuider.
    Read the report →

    In the news

    OutletQuote

    AOL
    “History shows that moments of political change are often accompanied by bursts of online expression, escapism, and digital spending.”

    The Independent
    “What older generations might sneer at as scandal, students are increasingly viewing as strategy.”

    Yahoo Lifestyle
    “We expected the usual urban hotspots — Dallas, Austin, Houston — to lead this year’s spending charts.”

    Evening Standard
    “What older generations might sneer at as scandal, students are increasingly viewing as strategy.”

    WDBO
    “Orlando has always been a cultural trendsetter — from theme parks to entertainment to lifestyle.”

    Boston 25 News
    “Across Massachusetts, residents spent $56.6 million on OnlyFans in 2025 — about $155,068 per day statewide.”

    Toronto Sun
    “Let’s be honest — Canadians are horny and they’re not shy about it.”

    FOX 4 News
    “The Fort Worth and Dallas split is the single most striking data point in the Texas numbers.”

    Press inquiries: [email protected] · Replies within 24 hours

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